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City business generates social media buzz

posted 2 Dec 2011, 20:15 by David Rintoul   [ updated 2 Dec 2011, 20:20 ]

A local business has taken on multinational companies from around the UK and triumphed at an awards ceremony aiming to reward the country’s best social media campaigns.

Illegal Jack’s South West Grill was honoured by the chairman of the judging panel at the inaugural Social Buzz Awards.

The company, based on Lothian Road, was recognised for its use of customer-driven videos at the bash held at Wembley Stadium.

Despite losing out to digital giants Nintendo and Nokia in the Best Use of Video category, Illegal Jack’s was specially chosen for the Chairman’s Award by media mogul Paul Fabretti.